Guiding Brands through Loyalty & Digital Transformation
Why True Loop
I’m Stephanie Meltzer-Paul, a seasoned, award-winning executive and keynote speaker who has led loyalty, lifecycle marketing, and digital engagement for some of the world’s most recognizable brands. I have a proven track record of growing digital sales, transforming Reward programs, and delivering revenue across various industries, including hospitality, retail, and more.
I founded True Loop Consulting to bring the same strategies and operational expertise to companies seeking to elevate their marketing throughout the customer lifecycle loop.
In addition to consulting, I’m also available for media, speaking engagements, and general networking.
Analysis. Strategy. Results.
LOYALTY PROGRAMS
Current program audit & performance
Competitive Benchmarketing & gap analysis
Program strategy & design
Financial analysis
Vendor selection & MarTech ecosystem
Launch planning and go-to-market
Cobrand Cards
DIGITAL ENGAGEMENT
Omni-channel customer journey mapping
Digital promotions & campaign strategy
KPI Framework design
Mobile app & web experience optimization
Personalization strategies
LIFECYCLE MARKETING
CRM strategy & customer segmentation
Retention & win-back strategies
Campaign designs
1:1 journey planning
Analytics to improve CLV
Vendor selection & MarTech ecosystem
Let’s Connect
Stephanie@TrueLoopLLC.com
Boston, MA 02118